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AMERICAN MEDIA SERVICES

EURO RSCG MAGNET FORMS STRATEGIC ALLIANCE
WITH TURNER GOVERNMENT AND PUBLIC AFFAIRS

Turner Government and Public Affairs Will Lead Lobbying Initiatives
for Euro RSCG Magnet

Washington, D.C., February, 2005 – Turner GPA, a Washington, D.C. government relations firm with a proven track record in the areas of lobbying, government affairs and public relations, announced today that the firm has formed a strategic alliance with Euro RSCG Magnet. Turner GPA will handle lobbying efforts for Magnet.

“Euro RSCG Magnet is a leading international marketing and public relations firm. It includes the world's largest direct marketing agency, the world's largest direct and digital agency, the world's fifth largest advertising network and the largest sampling and field/retail network in major markets, including the US and China. We are honored that we were chosen to handle their government relations and lobbying work,” said Caren Z. Turner, CEO of Turner GPA. “Whether it is lobbying, government relations or public affairs, Turner GPA has a proven record of spearheading projects that successfully achieve our clients' legislative, regulatory or policy objectives.”

With six offices in the US, Magnet has a nationwide presence. And globally, they're a member of Euro RSCG Worldwide, the world's fifth largest global agency, with 233 offices in 75 countries, specializing in advertising, marketing services, interactive, health care and corporate communications.